The decisions that business people make and where to put their energy are essential for the good health of their business and yet are often taken alone.
Decisions for what to do now generally fall into two categories: production and development. The challenge is to get the balance right.
Choosing the priority work
There are obvious and immediate things to do, but the priority is generally production, fulfilling customer orders because it represents short-term cash-flow.
Here we’re working for the future, creating production capacity (see
Organisational decision-making is then about what activities to do today, whether current or for the future, when to change focus and how to balance effort across all the domains which crave attention.
Knowing what to do depends on having a clear understanding of the domain in which we operate. This knowledge is key to developing the desired outcomes that D.Allen talks about in GTD.
We aim to assist businesses to understand both the current domain and the future domain and to help focus efforts towards the desired outcome.